About The Strategic Data Playbook: A Six-Step Formula to Turn Your Company into a Data-Driven Powerhouse. Unlock Profits and Productivity with Advanced Analytics and Artificial Intelligence. by Wissen Lau:
Stop Chasing Trends And Shiny Objects. Focus On Strategy, Not Quick Fixes.
Without a clear data strategy, your company risks drowning in information while missing out on meaningful growth opportunities. The Strategic Data Playbook is your guide to transforming scattered data efforts into a cohesive, results-driven powerhouse that fuels innovation, insight, and success.
Apply proven, real-world methods to unlock the value of analytics, AI, and automation.
Whether you’re just starting or looking to refine your data approach, this book offers actionable frameworks and strategies to help you navigate the complexities of modern data challenges with confidence.
With over a decade of experience as a data analytics professional and entrepreneur, Wissen Lau shares battle-tested methods, case studies, and frameworks that have driven success across various industries. These insights will empower you to successfully launch initiatives that deliver real business impact.
Why this book matters:
In today’s data-driven world, the real value of data comes from how strategically it’s applied. The Strategic Data Playbook bridges the gap between just collecting data and achieving meaningful business results. It tackles common challenges organizations face, such as data overload, misaligned initiatives, and the urge to adopt every new tool without a clear strategy. Instead of falling for shiny object syndrome, this book helps you take a step back, evaluate your current data practices, and implement a structured approach that drives sustainable growth.
– Align data initiatives with core business goals to ensure every project drives meaningful outcomes and measurable results.
– Evaluate your organization’s data maturity to understand where you stand today and build a roadmap for growth and transformation.
– Cultivate a culture that empowers your team by fostering data-driven thinking, collaboration, and innovation across departments.
– Build processes that ensure accuracy and trust while improving data flow and enabling smarter decision-making at every level.
– Prioritize and focus on critical data initiatives that deliver the greatest impact with the least wasted effort or resources.
– Select the right tools for actionable insights that improve accessibility, analytics efficiency, and decision-making capabilities.
No matter where your company stands today, The Strategic Data Playbook will guide you to take that essential step toward helping your organization become a true data-driven powerhouse.
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Author Bio:
Wissen Lau is a distinguished data analytics expert and entrepreneur with a passion for leveraging technology to unlock productivity. A Warwick Business School graduate, Wissen has driven significant advancements in data analytics and AI automation, making substantial contributions to the industry.
At the largest rail company in the UK, Wissen developed an innovative algorithm and dashboard that saved £30 million annually in maintenance costs. This achievement earned a prestigious Gold Award for the project, along with a Silver Award for his personal contributions. He also led the creation of the first-ever data quality dashboard. The data initiative reduced data quality issues by 10% in its first year, justified increased headcount, and became a strategic tool in regulatory compliance. In addition to his corporate achievements, Wissen ranked in the top 2% of a Kaggle competition, further demonstrating his advanced data science skills.
Wissen’s entrepreneurial ventures include launching a successful web design business, generating £12,000 per month within its first year, as well as building and selling multiple profitable e-commerce stores. As an Amazon Bestselling Author, he has written and sold books on data strategy, infrastructure and quality, sharing his expertise with a global audience.
Driven by a deep interest in AI automation and data-driven decision-making, Wissen continues to explore innovative ways to harness technology for greater productivity and industry impact.