About Once Upon A Leader: Create Culture & Navigate Change With Vision, Integrity, Adaptability, & Influence:
Do you dread Monday mornings? Do you work with a Disengaged Leader? Do you work in a Toxic Culture with a team that has stopped believing things can change?What if the solution isn’t another training manual… but a story?What if the lessons that shaped your childhood held the secret to building better leaders today?Drawing on decades of leadership experience and the neuroscience of storytelling, Sally M. Evans unveils The Leadership Compass – four timeless directions found within classic tales that turn leadership theory into human connection:North: Vision & Strategy – See beyond the horizon and bring the vision to life.South: Integrity & Ethics – Lead with authenticity, truth, and transparency.East: Adaptability & Resilience – Turn resistance into innovation with agility.West: Influence & Communication – Create belonging that drives participation and results.Every year, organizations spend billions on training programs, yet only a fraction of what’s taught truly sticks. Once Upon a Leader reveals why: information doesn’t transform people – stories do.What You’ll Learn✅ How to lead with empathy and clarity through narrative communication✅ Story-driven exercises for meetings, coaching, and culture-building✅ Real-world case studies from Disney, Patagonia, Netflix, Airbnb, and Microsoft✅ Practical tools – vision sketching, trust audits, and contribution mapping – that make leadership lessons stickWhy It WorksStorytelling isn’t soft – it’s scientific. Neuroscience shows stories activate 22 times more memory than facts and trigger dopamine (focus), oxytocin (trust), and mirror neurons (empathy). Leaders who communicate through story align hearts and minds faster, strengthen culture, and inspire lasting change.Perfect For:• New Leaders, executives, entrepreneurs, and educators ready to reconnect people to purpose• Coaches and facilitators who want story-based action – not corporate jargon• Anyone who believes leadership should feel more humanYour Once Upon a Leader Story Begins HereWarm, witty, and deeply practical, Once Upon a Leader proves the most powerful leadership lessons are the ones we learned long before going to work.Because the best leaders don’t just manage performance – they build cultures people want to belong to.So, GET YOUR COPY NOW!Open the book.Find your story.And Live Your Once Upon A LEADER Story!
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Author Bio:
Sally M. Evans is a leadership strategist, storyteller, and founder of Anchor Arts LLC, a publishing company devoted to books that matter. With a career spanning recreation, hospitality, and nonprofit leadership, she helped launch Disney Cruise Line’s first two ships and later coached leaders across global resorts and organizations. Known for transforming “fun” into a philosophy of purpose, Sally believes that leadership doesn’t have to sound corporate to be credible. Her book, Once Upon a Leader, blends neuroscience, business strategy, and beloved children’s stories to help professionals lead with imagination, integrity, adaptability, and inclusion.
Sally’s message is simple but profound: great leadership isn’t about titles or tactics, it’s about the stories we tell, the culture we create, and the humanity we bring to work.