FIRST IMPRESSIONS MATTER—Your website is a major factor in deciding the credibility of your business, and it is your number one marketing tool.
Every business needs an effective website to grow, but small and medium-sized businesses rarely have qualified staff to make this happen. This book is for the small business owner or employee who needs to manage or develop a website that will convert visitors to customers.
You may feel overwhelmed if the website is your responsibility. When you lack the assets of larger companies, how can you produce a website with a high level of quality and success? “Create a Successful Business Website” shows you how!
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Frankie Foster is a website designer/developer with over 20 years of experience creating websites for small to medium-sized businesses. She has been responsible for the copywriting and the technical SEO for most of the websites she designed.
She builds each website with the latest SEO technical standards and SEO changes Google establishes to better refine results based on the user’s search intent. She has a proven track record of getting her client sites ranked on the first page of Google’s results.
Her website expertise includes website design, development and search engine optimization. Additional services she offers are logo design, print and digital design and marketing materials.
Throughout her career she has presented seminars to various business associations and groups about the value of an online presence for a business and how to make it work for their company.
Previous Career as Professional Photographer
Frankie began her website company in 1997 in Dublin, Ohio after a career as a professional photographer who specialized in portraits, products and industrial photography.
Photography clients ranged from local startup companies to national and international corporations such as The Limited, Turner Construction, Honda, Kinetic Noise Control and Ashland Chemical.
Nationally, she earned the recognition from the Professional Photographers of America as a Qualified Commercial and Industrial Photographer.
She held board positions on the Dublin Chamber of Commerce (Dublin, Ohio), Dublin Arts Council and the National Association of the Remodeling Industry (NARI), Central Ohio Chapter. She received the Dublin Chamber of Commerce “Business Person of The Year” and NARI’s President’s Award.
The expertise she brought from her photography career was her insights into business needs and marketing. The insights provide today’s clients with a perspective vital to producing a successful website.
As a website designer/developer, she does the same accurate job of portraying business images as she did when she was a photographer—she is simply using different tools.